Autodata — Ro

“Look at this,” he said, sliding into a chair. “The East-West split is getting sharper. In Moldova region, people are buying old diesels from Germany. In Transylvania, they’re choosing new hybrids. In Bucharest, EV interest is stalling.”

The next morning, Adrian received an email from a dealership group in Brașov. The subject line read: “We just dropped prices on 2018 diesels and added a hybrid test-drive event. Thank you for the data.”

That was the missing piece.

Data from the Direcția Regim Permise de Conducere și Înmatriculări (DRPCIV) showed a 14% spike in used car imports from Germany compared to the same month last year. Most were 2017–2019 diesel models—Volkswagen Golf, BMW 320d, Audi A4.

Adrian Ionescu, a data analyst at AutoData RO , stared at his screen in Bucharest. The dashboard before him wasn’t just numbers—it was the circulatory system of Romania’s car market. It was late October, and his team was preparing the quarterly “State of the Fleet” report. autodata ro

By noon, the report was published. By 6 p.m., it was cited by two automotive blogs and a financial news site.

The average age of imported used cars had risen to 12.4 years, while their average declared value for tax purposes had dropped by 9%. That meant more older, more polluting cars entering a country struggling with air quality in its major cities. “Look at this,” he said, sliding into a chair

Meanwhile, new car registrations for full-electric vehicles (EVs) in Bucharest had dipped 5% month-on-month. But in Cluj-Napoca and Timișoara, hybrids—especially the Toyota Yaris Cross and Dacia Jogger Hybrid—were flying off dealership lots.

Adrian grabbed a coffee and walked to the meeting room, where his colleague Andreea was already annotating a map of Romania’s charging station network. In Transylvania, they’re choosing new hybrids

And that, Adrian thought, was the point of AutoData RO—not just to count cars, but to help Romania drive smarter. End of story.

Three flashing alerts caught his eye.