Drops exclusively on ModelTabloid.com and at Sephora next Tuesday. Comes in recyclable, newspaper-print packaging. Don't read the inside of the box—unless you want to know who was really fighting in the VIP tent.
The marketing campaign, shot by Juergen Teller in a grungy Soho hotel room, features icons of the 90s and 2020s scrawling headlines across bathroom mirrors in bold crimson and deep plum. Model Tabloid Lipstik
I have structured this as a . BEAUTY EXCLUSIVE: Backstage Pass or Bedroom Mirror? The ‘Model Tabloid Lipstik’ Blurs the Lines By: The Beauty Bunker Date: [Current Date] Drops exclusively on ModelTabloid
At $28, The Model Tabloid Lipstik is priced like a mid-range luxe item but performs like a hero product. It’s for the girl who wants to look expensive but act messy—in the best possible way. The marketing campaign, shot by Juergen Teller in
Removal requires an oil-based cleanser and a little elbow grease. This formula is locked in tighter than an NDA.
This isn't just a tube of color. It is a wearable headline. Designed for the "front row, backstage, and the flash of the paparazzi," the Model Tabloid Lipstik promises the pigment of a supermodel pout and the attitude of a scandal sheet.
Creative Director and former Vogue editor, Lena Voss, describes the launch: “For twenty years, tabloids told us what the models were saying . Now, the models are talking back. The Lipstik is the final word.”